Winning new customers is hard. The ones you already won shouldn’t be ignored.
Most business owners agree: getting new customers is one of the hardest parts of running a business. And yet, you’ve already built a list of former customers and interested prospects, people who bought once and haven’t been back, and people who showed interest but weren’t ready to buy at the time. Some of them are in a position to buy now. That list sits ignored. We help you reach out and bring them through the door.
There’s money in your client list you’ve already paid for.
Every business has them. Leads from a year ago. Two years ago. People who showed interest, didn’t convert, and got buried in the database. Your sales team has new opportunities every day, they don’t have time to chase ghosts.
Most owners assume "cold means lost." The data says otherwise. Conversica, Marketo, and a dozen other studies put cold-lead re-engagement at 5-10% when someone systematically reaches out. That’s not a typo. One in ten cold leads will respond if called properly.
At small-business deal sizes, that translates to real money sitting in a database you already paid Salesforce or HubSpot to host. Lead Reactivation extracts it.
Say you have 800 old leads in your client list
- About 5% of those will still pick up if you call them (industry average)
- That's 40 warm conversations you're not having
- If you close 1 in 4 of those at $500 each, that's $5,000 sitting in your database
- For bigger lists or higher-ticket businesses, it scales up fast
Run your own numbers in our Lead Reactivation Recovery Estimator →
How a Lead Reactivation campaign runs.
It’s a campaign, not a perpetual service. We turn it on, run through your list at the pace you choose, and turn it off. You keep the warm leads and the appointment book.
You export the list
A CSV from your customer records with name, phone, last contact date, and what they originally asked about.
We clean and segment
Bad numbers dropped, grouped by what they originally inquired about, existing customers and active prospects excluded.
We write a script with you
Context-aware, like “Hi, this is [agent] from [business]. We talked about [topic] back in [month]. Curious if that’s still on your radar?”
AI dials at your pace
20 to 100 calls a day, business hours only, fully compliant with federal and state Do Not Call registries.
Outcomes captured
Interested, not now, remove me, no answer. Every transcript saved.
Warm leads book
Straight to your calendar. You walk into the appointment with a transcript already in hand.
Your records get updated
Re-engaged leads marked warm, declined leads marked closed, remove requests honored.
Daily summary
Texted or emailed: how many called, how many booked, what they said.
From “interested” to “campaign running” in about a week.
Discovery
30-min call. We size your list, your average what a customer is worth, your typical close rate. Calculate the money sitting in your old lead list in your client list.
Quote
Written proposal that outlines the cost, timeline, resources, and other logistics.
List handoff
You export. We clean, dedupe, and segment. Bad numbers and existing customers excluded. Every number is scrubbed against the federal Do Not Call Registry and applicable state DNC lists before any call is placed, and re-scrubbed before each campaign cycle.
Knowledge base build
We ingest what you offer today, current pricing or availability, talking points per segment, and common objections, so the AI can answer when re-engaged clients ask why now.
Script & voice
We co-author the script with your sales lead. Different framing per segment if needed. Pick a voice.
Pilot run
Live pilot. Every call is recorded and transcribed automatically. You log in to your dashboard, play back any call, see the outcomes, and we tune the script together before opening the throttle.
Full campaign
20-100 calls/day at your pace. Daily summary. Warm leads land on your calendar. Client records updated in real time.
What you actually get.
Every appointment comes with a transcript of the AI’s call, so you walk in already knowing what the prospect asked about, what objections came up, and what they want next. You finally turn that quiet list of names into real revenue.
30-minute Discovery Call. We size it together.
We size the money sitting in your old lead list together. Click the button to talk to Eryn in your browser, or call (971) 451-3201.